@Mention in Comments: Tag Your Team for Faster Feedback
Good collaboration requires quick, targeted communication. Sofia Creative's @mention system lets you tag specific team members in content comments and approval notes, ensuring the right person sees your message immediately.
How to @Mention
In any comment field — whether on content, in the approval queue, or in campaign notes — type @ followed by the person's name. An autocomplete dropdown shows matching workspace members. Select a name, and they'll be notified instantly.
Instant Notifications
When you're @mentioned, you receive an in-app notification with a direct link to the content and comment. No need to check every piece of content for feedback — the notification takes you right where you're needed.
Use Cases
- Reviewer to Editor — "@Sarah, the second paragraph needs a stronger CTA. Can you revise before EOD?"
- Editor to Lead — "@Mike, I've incorporated the client feedback. Ready for re-review."
- Lead to Team — "@design-team, we need cover images for the Q2 campaign posts by Friday."
Context-Rich Communication
Because @mentions live directly on the content piece, the recipient always has full context. They can see the content, the comment history, and the current approval status — all without switching to a separate messaging tool.
Reducing Noise
Unlike broadcast notifications, @mentions are targeted. Only the mentioned person gets notified, keeping other team members focused on their own work. This reduces notification fatigue and ensures important messages don't get lost.