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Analytics Dashboard: Measure Your Content Performance

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Sofia
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You can't improve what you don't measure. Sofia Creative's Analytics Dashboard gives you a comprehensive view of your content performance, team productivity, and AI usage — all in one place.

Content Output Metrics

Track how much content your team produces over time. See the total number of pieces created, approved, and published per week, month, or quarter. Identify trends — is your output increasing? Are there bottlenecks in the approval stage?

Publishing Velocity

Measure the time from content creation to publish. The velocity metric shows the average time a piece of content spends in each stage: draft, review, approved, and published. Shorter velocity means a more efficient workflow.

AI Usage & Cost

Monitor your AI spend with detailed breakdowns:

  • Total AI generations (text and image) per period
  • Cost by provider (OpenAI, Anthropic, Gemini, etc.)
  • Cost by feature (content generation, inline actions, image studio)
  • Quota utilization percentage with trend visualization

Campaign Metrics

For each campaign, see content count, completion rate, and publishing status. Identify which campaigns need more content or are falling behind schedule. Compare campaign performance side by side.

Publish Success Rate

Track the success rate of your multi-channel publishing. See which platforms have the highest success rate and which ones encounter errors. Failed publishes are highlighted with error details for quick troubleshooting.

Export Reports

Export your analytics as CSV for deeper analysis in Excel or Google Sheets. Share reports with clients or stakeholders to demonstrate content ROI and team productivity.